hello@afrazalam.com Kolkata, India
GOOGLE ADS MANAGEMENT • SEARCH, SHOPPING & PMAX

Turn Google searches into
leads and sales — without
wasting budget.

Conversion-focused Google Ads campaigns built to reach people actively searching for what you offer — with tight targeting, strong ad copy, and proper conversion tracking so every rupee works harder.

Conversion-tracked · ROI-focused optimization · Transparent reporting

Every Campaign Includes

Fully Managed

End-to-end setup, optimization, and reporting

  • Keyword & competitor research
  • Campaign structure & targeting
  • High-converting ad copy
  • Smart bidding & budget control
  • Conversion tracking setup
  • Ongoing optimization & reporting
Why Most Google Ads Fail

Most ad budgets are wasted — here's why

Google Ads is powerful, but it punishes guesswork. Poorly structured accounts burn cash on the wrong clicks. I build campaigns that spend only where it pays.

Paying for the wrong clicks

Broad keywords and no negatives mean you pay for searches that will never buy.

No conversion tracking

If you're not tracking leads and sales, you're optimizing blind and can't scale what works.

Weak ads & landing pages

Clicks are wasted when the ad or the page doesn't convince people to take action.

What I Manage

Your Google Ads, handled end to end

From first keyword to monthly report, I run the whole account so you can focus on serving the leads it brings in.

01

Keyword Research

High-intent keywords that attract buyers — plus negatives to cut waste.

02

Campaign Structure

Clean, logical account structure built for control and performance.

03

Ad Copywriting

Compelling, click-worthy ads that speak to real customer intent.

04

Smart Bidding

Bid strategies and budget control focused on cost per lead, not just clicks.

05

Audience Targeting

Right people, right location, right time — including remarketing.

06

Conversion Tracking

Proper tracking so we measure real leads and sales, not vanity clicks.

07

Testing & Optimization

Continuous A/B testing and refinement to lower costs and lift results.

08

Transparent Reporting

Clear reports on spend, leads, and ROI — no confusing jargon.

Ads convert best on a strong page. If your landing page is slow or unclear, even great ads underperform. I can build a fast, conversion-focused page too — see Website Development.

Campaign Types

The right campaigns for your goal

Whether you want more enquiries or more online sales, I build the campaign mix that fits your business.

For Service Businesses

Lead Generation Campaigns

Built to generate qualified enquiries — calls, form fills, and WhatsApp messages from people ready to buy.

  • Search ads for high-intent keywords
  • Call & call-only campaigns
  • Lead form & local campaigns
  • Remarketing to warm prospects
Best for: local businesses, clinics, real estate, coaching, and service providers.
For E-commerce & Sales

Sales & E-commerce Campaigns

Built to drive online sales and revenue with product-led campaigns and full-funnel remarketing.

  • Shopping ads for product visibility
  • Performance Max across all channels
  • Display & YouTube for reach
  • Dynamic remarketing to recover carts
Best for: e-commerce, D2C brands, and product-based businesses.
Who It's For

Google Ads for businesses that want leads now

Fast, measurable traffic tailored to how your industry wins customers.

Local Businesses

Get calls and visits from nearby, ready-to-buy searchers.

Clinics & Healthcare

Fill your calendar with qualified patient appointments.

Gyms & Fitness

Drive trial sign-ups and membership enquiries fast.

Real Estate

Generate high-intent property leads on demand.

Education & Coaching

Bring in admission and course enquiries at scale.

Service Businesses

Steady leads for lawyers, CAs, and professionals.

E-commerce & D2C

Profitable Shopping and PMax campaigns for sales.

Why Work With Me

Ads managed for ROI, not just clicks

I've planned and run real Google and Meta campaigns — including live-event and affiliate campaigns — and I bring that same conversion-first focus to your account.

01

Conversion-First

Every campaign optimized toward leads and sales — not vanity clicks.

02

Budget Discipline

Tight keywords, negatives, and bidding that protect every rupee of spend.

03

Full Tracking

Proper conversion tracking so decisions are based on real data.

04

Ads + Landing Pages

I align ads with fast, high-converting pages for better results.

05

Transparent Reporting

You see exactly what you spend and what it returns — always.

06

Direct Consultant

You work with me directly — better ROI, no agency overhead.

How It Works

My Google Ads process

A clear, data-driven process that turns ad spend into predictable leads and sales.

1

Audit & Research

Account, competitor, and keyword research to find the biggest opportunities.

2

Campaign Build

Structure, targeting, ad copy, and conversion tracking set up right.

3

Launch & Optimize

Go live, then refine bids, negatives, and creatives with real data.

4

Scale

Double down on what converts and expand profitable campaigns.

What You Get

A Google Ads account built to perform

Clear deliverables and honest reporting — you always know where your money goes.

  • Account audit & strategy

    Research-backed plan for your goals and budget.

  • High-converting ad copy

    Ads written to earn the click and the conversion.

  • Bid & budget management

    Ongoing control focused on cost per result.

  • Remarketing setup

    Re-engage visitors who didn't convert first time.

  • Full campaign setup

    Structure, keywords, targeting, and ad groups.

  • Conversion tracking

    Leads and sales tracked accurately from day one.

  • A/B testing

    Continuous testing of ads, audiences, and pages.

  • Monthly reporting

    Spend, leads, cost per lead, and ROI — clearly.

Get a Free Ads Consultation →
FAQ

Google Ads questions, answered honestly

How soon will Google Ads start generating leads?
Unlike SEO, paid ads can start driving traffic and leads within days of going live. The first few weeks are used to gather data and optimize, after which performance typically improves as the campaign matures.
How much should I budget for Google Ads?+
It depends on your industry, competition, and goals. I help you set a realistic budget that can actually generate results, and we can start lean and scale as the campaigns prove their ROI. Ad spend is separate from my management fee.
Is the ad spend included in your management fee?+
No. Your ad budget is paid directly to Google and is separate from my management fee. This keeps everything transparent — you always control and see exactly what you spend on ads.
Do you guarantee a certain number of leads or sales?+
No ethical marketer can guarantee exact results. What I focus on is a well-structured account, tight targeting, strong ad copy, conversion tracking, and continuous optimization to maximize your return on ad spend.
Which campaign type is right for my business?+
It depends on your goal. Service businesses usually do best with Search, Call, and Lead Form campaigns, while online stores benefit from Shopping, Performance Max, and remarketing. I recommend the right mix on a free call.
Do you set up conversion tracking?+
Yes — always. Conversion tracking is essential. I set it up so we can measure real leads and sales, not just clicks, and optimize toward what actually grows your business.
Do I need a good landing page for Google Ads?+
Yes. Even great ads underperform if they send traffic to a weak page. I make sure your ads point to a fast, conversion-focused page — and I can build one for you as part of website development.

Ready to turn clicks into customers?

Book a free call and let's plan a Google Ads strategy built to generate qualified leads and sales — without wasting budget.

Book a Free Ads Call →